A selection of crowdfunding campaign checklists to ensure your new crowdfunding project is as SUCCESSFUL as possible!!
Here’s a step-by-step guide to preparing your crowdfunding campaign page, with lots of useful resources to get you started on setting up a successful project page.
Looking for crowdfunding reward ideas, or just need a little inspiration? Read in Feeling a little stuck for reward ideas for your crowdfunding project? Here’s a whole load of crowdfunding reward ideas, starting points and inspiration to get you started…. Continue Reading →
Offering great crowdfunding rewards (for Kickstarter, IndieGoGo or Crowdfunder campaigns) can be a key way to involve your backers in the creative process, provide an incentive for people to back your project and allow backers to own the end product
Read in Alongside building a crowd around your crowdfunding project, this post investigates why and how you should build a team around your Kickstarter, IndieGoGo or Crowdfunder project and campaign to ensure its success. Initially inspired by Bethany Joy Carlson’s… Continue Reading →
Need to build a crowd around your project? Here’s some vital information for any creative practitioner, anyone planning a crowdfunding campaign or anyone who wants to build their social media presence.
NEW: Free download – Crowdfunding Project Analysis Toolkit PDF. Learn how to make a great crowdfunding project today!!
Statecraft is a new political strategy boardgame for 2-6 players that has just launched on Kickstarter… Now if that is not enough to whet your appetite, here’s a little about why I am backing this game…
Here’s a quick run-down of really important things your crowdfunding project needs to communicate to potential backers
Over the last 2 years, I have worked on 2 successful Kickstarter campaigns (Cornish Smuggler & Waggle Dance, raising over £50,000 in total) with Grublin Games (an indie boardgame publisher based in Cornwall) which has involved a fair amount of research into different approaches to using Kickstarter. In that time, it has also become more usual for artists and arts organisations to use crowdfunding as a way to raise money for their projects.
As an artist, what are your challenges when getting your work to an interested audience?
What is the established distribution model for the types of work you are interested in making?
How can you use a crowdfunding platform to by-pass that distribution model to reach an audience that would be interested in your work?
Your Project Rewards shouldn’t be an afterthought – they can actually be a way to form your project.
How can you think about the exchange value of what you are generating through the project and approach this creatively to give your campaign a better chance of success?
In the most successful boardgame projects, there is an on-going conversation between the project creators and backers, and between backers from around the world. The sense of temporary community generated through this conversation creates an engaged community of interest and can be exciting to be involved in.
What are artists missing out on by ignoring the potential of conversation in their crowdfunded projects?
What does it mean for a ‘crowd’ to fund your project?
What makes your project, its outcomes and rewards interesting, unique, novel and different?
How can you avoid becoming ‘just another’ crowdfunding campaign?
How are you going to break down the timeline for your project into separate stages?
Will your timescale be realistic?
Will you actually be able to deliver your rewards?
What are the other benefits of running a Kickstarter campaign?
Would you like to give a worldwide exposure to your work, make new professional connections and find new audiences?
How can you give your project life after the Kickstarter campaign?
What do you need to consider when making an ‘exit strategy’ for your project?
What do you do after it’s all over?